Facebook launches App Center

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Facebook has launched new App Center.

This evening Facebook actually held and “app themed” event which took place in San Francisco, and as we predicted they have officially launched the App Center with over 600 applications. These applications are of a high quality nature and will feature personalized recommendations based on your interests.

The Facebook App Center will not actually host applications for you to download. Instead you will be able to send a download link directly to your mobile device and you will be redirected to the applicable App Store. The reason Facebook will not be actually hosting applications is because the App Center will act as a discovery hub for applications not as a competitor to Google Play or the Apple App Store. For more information you can turn your attention to the official press released shown in the quoted area below or you can view the screencast for the App Center by clicking here.

This is Facebook’s official press release:

Today we’re launching the App Center to make it easier to find apps you can enjoy with friends.

The App Center features mobile and web apps, such as Draw Something, Pinterest, and Nike+ GPS, and new apps including Jetpack Joyride, Ghosts of Mistwood, and Ghost Recon Commander.

Discover the best apps for you

The App Center gives you personalized recommendations, and lets you browse the apps your friends use. It only lists high-quality apps, based on feedback from people who use the app.

Install mobile apps

To make it easier to find social apps for mobile, the App Center is available in the Facebook iOS and Android apps, as well as Facebook.com.

You can send apps you find on your computer to your mobile device using the new “Send to Mobile” feature. If a mobile app requires a download, you’ll be sent to install it from the Apple App Store or Google Play.

Easily preview apps

Every app in the App Center has screenshots and a detailed description, so you can learn more about it before installing it. It helps you control your privacy by showing the information an app needs and letting you choose who can see your activity on Facebook. If you decide you want to use an app, you can get started directly from the App Center.

Get started

The App Center will begin rolling out to people in the U.S. today, with more than 600 apps. It will be available to everyone in the coming weeks.

With Facebook having over 900 million users, and over 488 million mobile users it is no doubt that Facebook’s App Center will help developers gain traction with their applications. It should also of course become a great mobile application discovery tool for everyday smartphone owners.

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